Case StudyThe Magiciansdark • sexy

Challenge

INTRODUCE SYFY’S NEW SERIES “THE MAGICIANS” BY SHOOTING THE PRINCIPAL CAST (IN BETWEEN FILMING THE PILOT), AND PROVIDING A TOOLKIT OF PROMOTIONAL ELEMENTS FOR SYFY’S 2015 UPFRONTS.

Juniper Solution

WE CONCEPTUALIZED AND SCRIPTED TO SET THE RIGHT TONE FOR HOW WE PLANNED TO SHOOT THE CAST GIVEN WE HAD ONLY ONE DAY TO DO SO. WE SHOT MACRO FOOTAGE OF SET PIECES AND ELEMENTS FROM THE CONCURRENTLY SHOOTING PILOT ON A SECOND DAY. AND GIVEN HOW GREAT THE FOOTAGE, WHY STOP THERE! SO WE WENT THE EXTRA DISTANCE TO CUT TOGETHER TWO PROMOS – A PURELY CONCEPTUAL VERSION, AND A CLIP SPOT, ALL IN TIME FOR SYFY TO CLOSE OUT THEIR UPFRONTS WITH THE EDGY NEW SHOW.

check out our magical clip spot!

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