Case StudyDRIVE ININSANITY • NETWORK PACKAGE

Challenge

CREATE A BRAND IDENTITY PACKAGE FOR EPIX DRIVE-IN, THE B-MOVIE CHANNEL, ON A TIGHT BUDGET.

Solution

THIS IS WHERE THINGS REALLY GET WEIRD. WE FULLY EMBRACED DRIVE-IN’S CORE CONTENT CHARACTERISTICS AND GOT DOWN TO THE NITTY GRITTY, LOADING UP AN RV CAMPER AND HEADING OUT INTO THE WEST TO SHOOT OVER 90 IDENTS RUN AND GUN STYLE. WE CONCEPTED, DESIGNED, BRANDED, WROTE, DIRECTED, SHOT AND EDITED ALL AS THE MILES FLEW BY, ULTIMATELY CREATING WAY MORE MEDIA THAN WAS ASKED FOR – BUT GIVING EPIX THE ABILITY TO CHOOSE FROM A WEALTH OF MATERIAL. HEY, SOMETIMES WORK REALLY IS A LIFESTYLE CHOICE!

http://juniperjones.tv/assets/uploads/2014/11/EPIX_DRIVEIN_LOGOs-02.jpg
http://juniperjones.tv/assets/uploads/2014/10/terror0.jpg
http://juniperjones.tv/assets/uploads/2014/10/swing0.jpg
http://juniperjones.tv/assets/uploads/2014/10/SumUp0.jpg
http://juniperjones.tv/assets/uploads/2014/10/spaceStation0.jpg
http://juniperjones.tv/assets/uploads/2014/10/skating00.jpg
http://juniperjones.tv/assets/uploads/2014/10/sighting0.jpg
http://juniperjones.tv/assets/uploads/2014/10/ShesBad0.jpg
http://juniperjones.tv/assets/uploads/2014/10/Projection0.jpg

Behind the Scenes

http://juniperjones.tv/assets/uploads/2014/10/BTS0.jpg
http://juniperjones.tv/assets/uploads/2014/10/prettyCrystalBall0.jpg
http://juniperjones.tv/assets/uploads/2014/10/prayForRain0.jpg
http://juniperjones.tv/assets/uploads/2014/10/panites0.jpg
http://juniperjones.tv/assets/uploads/2014/10/Opener0.jpg
http://juniperjones.tv/assets/uploads/2014/10/NoFeetEliNoFeet0.jpg
http://juniperjones.tv/assets/uploads/2014/10/ninjadessert0.jpg
http://juniperjones.tv/assets/uploads/2014/10/ninja20.jpg
http://juniperjones.tv/assets/uploads/2014/10/ninja10.jpg
http://juniperjones.tv/assets/uploads/2014/10/nextUp0.jpg
http://juniperjones.tv/assets/uploads/2014/10/NextDesertGirl0.jpg
http://juniperjones.tv/assets/uploads/2014/10/motorcycle0.jpg
http://juniperjones.tv/assets/uploads/2014/10/madscientist0.jpg
http://juniperjones.tv/assets/uploads/2014/10/HotTyist0.jpg
http://juniperjones.tv/assets/uploads/2014/10/hotTubbin0.jpg
http://juniperjones.tv/assets/uploads/2014/10/HazelHoneySuckle0.jpg
http://juniperjones.tv/assets/uploads/2014/10/gasStationMovie0.jpg
http://juniperjones.tv/assets/uploads/2014/10/flamethrow0.jpg
http://juniperjones.tv/assets/uploads/2014/10/fireplace0.jpg
http://juniperjones.tv/assets/uploads/2014/10/fingerprint0.jpg
http://juniperjones.tv/assets/uploads/2014/10/extra0.jpg
http://juniperjones.tv/assets/uploads/2014/10/DragRaceInDrag0.jpg
http://juniperjones.tv/assets/uploads/2014/10/dragRace0.jpg
http://juniperjones.tv/assets/uploads/2014/10/dancemachine00.jpg
http://juniperjones.tv/assets/uploads/2014/10/CreppyGuys0.jpg
http://juniperjones.tv/assets/uploads/2014/10/cowboy0.jpg
http://juniperjones.tv/assets/uploads/2014/10/brains0.jpg
http://juniperjones.tv/assets/uploads/2014/10/blaksplotiation10.jpg
http://juniperjones.tv/assets/uploads/2014/10/blackBar0.jpg
http://juniperjones.tv/assets/uploads/2014/10/axe0.jpg
http://juniperjones.tv/assets/uploads/2014/10/AlienEli_0.jpg
Back To Case Studies

Loading