Case StudyWitches of East Endsexy • dangerous

Challenge

LIFETIME WEREN’T SURE WHAT THEY HAD YET SHOW-WISE WHEN THEY CAME TO US. OUR TASK WAS TO CREATE A STYLISH AND INTRIGUING BEAUTY PROMO THAT TEASED AT THE NATURE OF WITCHCRAFT.

Solution

WE PLAYED WITH FIRE ALL OVER THIS ONE, CONCEPTING AND WRITING THE DAY TO NIGHT SCENE, BUILDING A BEACH IN VANCOUVER AND USING A COMBINATION OF PRACTICAL AND CG FIRE TO CREATE THE SEDUCTIVE PROMO FOR LIFETIME’S POPULAR SHOW.

:15 Tease

http://juniperjones.tv/assets/uploads/2014/09/Witches_Tease_020.jpg
http://juniperjones.tv/assets/uploads/2014/09/BTS_010.jpg
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